Craft - High-End PC Logo
Sasa Dragicevic
Logo Designer
Adobe Illustrator
Adobe Photoshop
This logo was meant to depict a high-end, all-around, sturdy PC, similar to a sports car in the gaming business, and that's the approach I followed with it.
Also, because this is a Swiss company and this is their top-of-the-line product, they wanted something to reflect that, like a peak, a mountain peak, a peak of engineering, a peak of computing, and yes, Alps have peaks, and you know what, the Swiss love them. In this project, I will also share my process of work with you hope you enjoy it.
Logo
Main ideas
Sketching phase
Initial concepts presented to a client
This is the iteration phase, the client was only presented with the first and the last one.
Logo and it's versions for series.
Teaser banner.
