Brand Identity and Packaging Design -Taco on Tour

Melisa Benakay

Melisa Benakay

Embarking on a creative journey, I crafted a vibrant brand identity for Taco on Tour, a dynamic food truck experience. This concept revolves around a charismatic rock band composed of personified characters: Taco, Chili Pepper, and Avocado, each embodying a distinct culinary element.
The project entailed comprehensive branding, packaging, and menu design, meticulously curated to reflect the band's return with innovative recipes and an invigorated presence aboard the renowned Taco on Tour Truck.
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Posted Mar 16, 2024

Brand identity, packaging and menu design for a food truck.