NIKO x DIESEL-style retail campaign

NIKO x DIESEL-style retail campaign concept created for the NIKOJEANSKYOTO brand world.

This visual focuses on character-led fashion storytelling inside a luxury retail environment. The direction uses denim styling, bold red branding, mascot identity, and product placement to make NIKO feel like a recognizable fashion figure within a larger campaign universe.

The goal was to show how a clothing brand can turn a character, product, and location into a memorable campaign moment.