Wealth Management, Monaco and Montenegro
Deliverables:
Strategy
Brand Identity
Brand Collateral
Web Design
Stationary
About MYR Family Office
Trusted Advice for Growing Wealth
MYR Family Office is a private wealth management advisory firm that provides stellar services to high-net-worth individuals and their families, managing and overseeing affluent families' financial affairs and investments.
The Challenge
MYR underwent a significant transformation, shifting its activities from being an agency primarily involved in the sale of yachts, marinas, and real estate to becoming a full-fledged family office. This transition necessitated a comprehensive rebranding to reflect their new focus. They aimed to upscale their overall image, catering to the Ultra High Net Worth (UHNW) target audience.
The Solution
The transformation began by building a fresh foundation for MYR to set the stage for the design that conveys a high-end, modern, discreet image resonating with the UHNW clientele.
The website received a complete overhaul, featuring intuitive navigation and a clear, structured layout, inviting for easy reading and efficient lead capture. This approach allows for future enhancements as the company continues to grow.
The result was a redefined brand identity and a modern, user-friendly website, positioning MYR as a boutique family office focused on discretion and excellence.
