AI Persona Creation
You can define “Brand Personas” and “Audience Personas” (target audiences) so content is tailored to voice, preferences, interests etc.
AI Content Creation
Generates content for blogs, social media, campaigns etc., using those personas so it’s more on-point.
AI Content Improvement
Enhances or re-works existing content (improve engagement, adjust style, simplify, lengthen etc.) to make it more effective.
AI Brainstorming Tools
Helps with idea generation, overcoming writer’s block; suggests angles, topics etc.
Collaboration & Team Features
Multiple seats/users; shared personas; workflows so team branding / voice can be consistent.