Urban Starter is a sourdough bakery that blends rustic tradition with a modern twist. Drawing inspiration from classic, time-honored methods, the brand combines earthy, warm tones like brown to reflect its bakery roots, with modern, urban hues like dark blue to capture the contemporary spirit. The handmade illustrations bring a touch of craftsmanship and tradition, while the packaging exudes an urban, fresh vibe. This project was born out of passion, merging the best of both worlds to create a brand that’s as timeless as it is forward-thinking.