The Click Foundation is a non-profit organisation established in 2020 by Creative Technology entrepreneurs to address the barriers preventing diverse talent from entering New Zealand’s creative tech sector.

With a focus on empowering individuals with skills in areas like 3D printing, animation, video production, and game development, the Click Foundation aims to create sustainable career pathways and bridge the skills gap in the industry.

Click Foundation needed a new website to effectively communicate its mission, highlight its educational programs, and encourage community support through donations.

The website needed to be visually appealing and easy to navigate, with sections dedicated to their various training programs and donation options.

Additionally, SEO optimisation was essential to improve visibility in search engines, helping the foundation reach a wider audience of potential students, teachers, and supporters.

Trigger Digital designed and developed a modern, user-friendly website for Click Foundation on the Webflow platform, creating a structured digital presence that showcases their mission and programs.

The homepage presents a compelling introduction to the foundation’s focus on diversity and empowerment within the creative tech sector. Dedicated sections like "Our Programs" offer detailed information on initiatives such as Teach the Teacher in 3D Printing, Animation, Video Production, and Game Development, providing an in-depth look at each training module.

To drive engagement, the site includes clear calls to action like “Donate” and “Support a Student,” encouraging visitors to contribute to the foundation’s mission.

A targeted SEO strategy was implemented, including keyword research and optimised meta content, to ensure the foundation ranks competitively in search results, reaching individuals and organisations interested in supporting diversity in tech.

Testimonials, a partner showcase, and links to Instagram further enhance engagement, making it easy for users to stay connected.