Meji Meji Website and Lookbook Art Direction

Studio Unruly designed and developed Meji Meji’s new website and art-directed the “Midnight Snack” lookbook, a celebration of heritage, nostalgia, and identity.

Inspired by 90s Nollywood and Blaxploitation cinema, the site translates the brand’s vibrant storytelling into a modern digital experience. Bold typography, vivid colors, and intentional motion evoke the era’s cinematic energy while maintaining e-commerce functionality.

Our goal was to create more than a store, a digital home for Meji Meji’s world. Through design, photography, and interactivity, the website honors the brand’s roots while amplifying its vision for empowerment, cultural pride, and creativity.