Charly Agency
Key Services
Branding, Strategy, Content Writing, Web Design, Development
Description
In this case study, our team led the branding and website design for an Electric Vehicle (EV) Charging company. Our approach seamlessly integrated the brand's identity with user-friendly website functionality. By marrying sleek design with intuitive navigation, we created a digital platform that not only reflects the company's commitment to sustainability but also enhances the user experience for EV owners. Through meticulous attention to detail and strategic implementation, we delivered a cohesive brand identity and an engaging online presence that resonates with the target audience.
Branding Work
In the branding phase, our process involved two distinct exploration phases to discover the ideal logo and color scheme. We meticulously analyzed various concepts and iterations, seeking a design that encapsulated the essence of the Electric Vehicle (EV) Charging company while resonating with its target audience. Through extensive research and creative experimentation, we refined our approach to achieve a logo and color palette that not only visually represents the brand's values but also evokes a sense of innovation and sustainability.
Logo Iterations
Phase 1
Phase 2
Final Logo
Global Design System
Web Design
In leading the web design process, we prioritized a seamless user experience and visually striking interface for the EV Charging company. From initial site mapping to final optimization, our team ensured intuitive navigation and cohesive branding throughout. Through iterative development and rigorous testing, we delivered a polished website that captivates visitors and strengthens the brand's online presence.
Homepage
Drivers
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