Namiko Health Drinks

With an existing brand and it's message, we redesigned the entire website, introducing new styling and a fresh feel, all while ensuring the user experience remains straightforward and navigation simple.

The owner of the company wanted to liven up his brand by transforming the old site into a new one. Although the old site was fully functional, it lacked warmth, color, user-friendly functionality, and images.

The redesigned site now boasts a clean, clutter-free navigation, enhancing user experience by simplifying access to essential pages.

We've added more detailed information about the brand and its products, giving potential clients a better understanding before they commit to a purchase.

Additionally, the content has been streamlined for easier reading with less lengthy text, employing a scannable format where key points are highlighted and bolded. The list of stores has also been simplified, making it easier to locate.

Planning & Strategy: We conducted comprehensive market research on health drinks, extending our analysis beyond direct competitors to draw inspiration from various sectors.

Structure: Utilizing insights from our research and client requirements, we crafted a tailored website structure, identifying essential pages and elements.

Design: We began with low-fidelity wireframes to conceptualize the site's layout and navigation. These were iteratively refined with user feedback, culminating in the creation of a detailed, high-fidelity prototype.

Development & Delivery: In the final phase, we brought the design to life, focusing on responsive design, using necessary apps, and making last-minute adjustments for a seamless user experience.

The Namiko Drinks Site redesign effectively tackled usability issues, creating a more intuitive and user-friendly experience. The enhanced UX/UI design not only improved the site's aesthetic appeal but also introduced a warmer, more navigable interface, leading to greater user satisfaction.