I designed an interactive gaming app interface for LG TV, crafted specifically for casual gamers who crave quick, engaging experiences. My focus was on building an intuitive UI that makes navigation effortless with a TV remote, while delivering bold visual appeal and consistently reflecting Klebo Games’ unique brand identity.

My role: UX/UI Designer

Create strong user engagement through seamless navigation and minimal input friction.

Align with LG TV’s technical constraints (remote control inputs, screen resolution).

Reflect Klebo Games’ playful yet minimalist brand identity.

Input Limitations: TV remotes lack precision, complicating menu navigation.

Visual Hierarchy: Text/buttons must be legible from a distance.

Performance: Balancing animations with load times for smooth UX.

Grid Layout: Large, tiled game icons for easy selection

Focus States: High-contrast highlights for remote navigation

Minimalist UI: Reduced on-screen text, icons + animations for feedback

Tools: Figma (prototyping), Illustrator (assets)

Outcome:

Positive feedback from the users

Positive feedback on visual clarity and reduced input errors

"Vitalij did an excellent job designing the UI for our app. The interface is visually appealing and perfectly suited to our needs. Communication was smooth throughout the project. We highly recommend Vitalij and will definitely rehire him for our future projects."