Spectra479 approached me to design packaging for their blue light blocking lens clips, which protect users from blue light emitted by modern devices and lighting. Since this issue is still unfamiliar to many, the main challenge was to educate potential buyers.
The primary panel features a close-up of the product’s orange lenses, highlighting its functionality. A secondary panel explains blue light’s effects, how the product mitigates them, and usage tips. A graph comparing its blue light blocking efficiency to competitors demonstrates its key advantage.