Ca'Rossella Branding

The Sleeping Land Ca’ Rossella is not just a winery: it is the heart of a life project. Vittorio Meloni, a professional from Milan, followed his instincts when he purchased an old farmhouse surrounded by nature, transforming it into a place where time seems to slow down. A land with a wild, timeless beauty, known for its ancient history and its dry, stony, calcareous soil—perfect for the Pinot Noir vines planted here four years ago.

Working together on this project gave us the opportunity to tell its story through the design of a special label, the creation of a new visual identity, and the development of a website that captures its spirit.

Rimasto: the wine that no longer exists. After the hailstorm that hit the vineyards in 2020, the surviving grapes gave birth to 1,000 bottles of a high-quality rosé sparkling wine. It was born from a spark that shook the land and damaged most of the harvest: Rimasto. A true survivor—crisp, fresh, and unique.

This is a wine that captures and tells a story. Meticulously crafted, it’s designed for a selective, wholesome, and authentic experience.

Its image is just as unique: an illustrated line that doesn’t just depict a place, but a moment—the lightning bolt striking the estate.