AI-Generated Brand Storytelling Video for SupKind

Client: SupKind — Conceptual Wellness Supplements Brand (U.S.) Project Type: AI-Generated Brand Storytelling Video Duration: 36 seconds Resolution: 720p Tool Used: HeyGen Role: Creative Director · Scriptwriter · AI Video Creator

This was a conceptual video storytelling project created to demonstrate my ability to craft emotionally engaging and brand-aligned videos using AI tools like HeyGen.

The goal was to design a realistic brand case — SupKind, a modern U.S.-based supplements company — and produce a short educational brand video that captures the essence of a purpose-driven wellness brand.

Build a believable brand identity rooted in transparency, sustainability, and kindness.

Write a concise script (under 45 seconds) that blends education + emotion.

Direct a lifelike AI avatar performance that feels trustworthy and human.

Deliver a final video ready for social and web platforms.

Concept Creation: Developed SupKind as a clean, ethical supplement brand built around the idea of “kindness in wellness.”

Scripting: Crafted a short-form script that told the brand story in under a minute — emotionally resonant, simple, and value-focused.

AI Direction: Used HeyGen’s realistic female avatar with warm tone and professional delivery, instructing the model to maintain natural hand gestures, gentle facial expression, and confident pacing.

Visual Style: Chose a soft, neutral background with warm lighting to reflect a modern wellness aesthetic.

Editing: Final export at 36 seconds, 720p, optimized for both vertical format.

1 × 36-second Brand Storytelling Video (HeyGen AI-generated)

Final Output: 720p MP4

Supporting materials: Script, brand direction notes, HeyGen prompt

Produced a highly realistic, studio-quality video without traditional filming.

Achieved a natural, trustworthy tone through careful scripting and avatar direction.

Enhanced my portfolio with a convincing concept brand project that demonstrates skill in brand storytelling, AI video production, and creative strategy.

HeyGen (AI Video Creation)

ChatGPT (GPT-5) (scriptwriting & creative direction)

Midjourney (thumbnail & cover visual design)

A short yet powerful AI-generated storytelling video that brings an imaginary wellness brand to life — proving that thoughtful storytelling + AI tools can produce agency-level creative results even without a real client.

Tags: AI Video Creation · Brand Storytelling · HeyGen · Concept Project · Supplements · Creative Direction