A Portfolio Website Balancing Editorial and Artistic Identity

Framer Development Web Design Art Direction

New York-based photographer Zayira approached me to create a portfolio website that would not only showcase her work but elevate it. Straddling the worlds of editorial and artistic projects, she needed a digital presence that will position her, not just as a editorial photographer, but also as an artist.

For the website’s homepage, a concise image collection features 16 images that give a sense of the core of Zayira’s aesthetics and work. As the user scrolls down, they transit into the overview section, a structured gallery list where users can delve into each individual project.

To provide more context to Zayira’s recent artistic work, which requires combining text and images, I also designed a dedicated segment of the website that gives users a digital walkthrough of her recent exhibition.

The archive is like a digital playground where users are able to immerse themselves in Zayira’s diverse body of work. It was designed to be like a immersive colorscape.