Marketing Funnel + Email Content
Michelle Pitcher
Marketing Funnel + Email Content Strategy
Industry: Business Coach
Role: Marketing Strategist + Newsletter Ghostwriter
This is an example of a funnel audit I did for a business coach who wasn't converting as many leads as he could into his program.
The problem: Even though he has a large audience, the customer journey to join his program had many leaks, and the emails weren't as effective as they could be.
What I did: I analyzed his funnel and landing pages, provided insights to improve them, and created a step-by-step plan to increase conversions.
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Posted May 28, 2026
Marketing Funnel + Email Content Strategy Industry: Business Coach Role: Marketing Strategist + Newsletter Ghostwriter This is an example of a funnel audit...
