Category: Real Estate · PropTech · Flat-Fee MLS Listings
Platforms: Web Platform · Responsive Mobile Web
Project Type: Digital Home-Selling, Seller Onboarding & Document Signing Platform
Project Overview
ArisFlex is a real estate platform that helps Washington homeowners list their properties through a licensed brokerage with transparent, flat-fee pricing.
Cuboid developed a digital experience that brings service information, pricing, seller onboarding, and listing preparation into one cohesive platform. Integration with GetDocuDash.com supports electronic signatures and notarization workflows, connecting essential documentation with the home-selling journey.
The Challenge
Selling a home involves important financial decisions, detailed paperwork, and unfamiliar processes. ArisFlex needed to make its service easy to understand while establishing the credibility expected of a licensed real estate brokerage.
The key challenges included:
Explaining the flat-fee listing model clearly.
Helping sellers understand service packages and potential listing-fee savings.
Creating a straightforward path from initial interest to listing submission.
Connecting digital onboarding with broker-led listing preparation.
Incorporating document signing and notarization into the seller journey.
Delivering a polished experience across desktop and mobile devices.
Our Solution
We developed ArisFlex around a focused seller journey: understand the service, explore pricing, begin a listing, and complete the required steps online.
The platform combines a premium public-facing website with digital onboarding, online payments, and document workflows through GetDocuDash.com. Clear service explanations and prominent calls to action help sellers move forward, while the listing process supports review and NWMLS entry by a licensed broker.
Core Capabilities
Flat-Fee Listing Packages
Clearly presented service options help homeowners understand what each package includes and choose the level of support that suits their needs.
Seller Onboarding & Listing Preparation
A dedicated listing entry point guides sellers through preparing their property information for brokerage review and publication.
DocuDash Integration for E-Signatures & Notarization
ArisFlex integrates with GetDocuDash.com to support electronic signatures and document notarization as part of the seller journey. The integration connects listing preparation with the required document workflows, helping sellers complete signatures and proceed through notarization where applicable.
Online Payments
Integrated card payments allow sellers to pay for their selected listing package online, with clear pricing before committing.
NWMLS Listing & Property Exposure
The service connects seller submissions with licensed broker review and NWMLS entry, supporting distribution to major property websites, including Zillow, Redfin, Realtor.com, and Aris360.com.
Pricing & Savings Comparisons
Clear comparisons illustrate the difference between a flat listing fee and a percentage-based listing commission, helping homeowners understand the service’s value.
Flexible Service Upgrades
Sellers can explore additional support and a path to full representation as their needs change.
Responsive Web Experience
The website supports desktop and mobile browsing, making service information, pricing, and listing entry points accessible across screen sizes.
User Experience & Design Approach
The design emphasizes clarity, confidence, and a premium real estate identity.
Strong typography and generous spacing make information easy to scan.
Consistent calls to action guide users toward starting a listing.
Connected document workflows support signing and notarization.
Brokerage information and process explanations build trust.
Responsive layouts support homeowners browsing on mobile devices.
The focus was on making a complex service feel approachable while maintaining a professional, credible brand presence.
Business Impact
ArisFlex gives the brokerage a dedicated digital channel for presenting its flat-fee offering and onboarding sellers.
The platform is designed to support:
Better understanding of service packages and listing costs.
A more convenient seller onboarding experience.
Organized preparation for broker review.
Easier access to electronic signatures and notarization workflows.
Consistent brand communication across the customer journey.
A clear path from initial inquiry to a paid listing service.
These capabilities establish a foundation for growth and operational efficiency.
Why This Project Stands Out
ArisFlex translates a distinct real estate business model into a focused digital experience. Its pricing, content, design, and onboarding support the same goal: helping homeowners understand and access a flat-fee listing service.
The GetDocuDash.com integration extends that experience into document execution, connecting seller onboarding with electronic signatures and notarization.
This project highlights Cuboid’s expertise in:
Real estate and PropTech platform development.
Seller onboarding and service purchase journeys.
Pricing presentation and conversion-focused UX.
Third-party platform integrations.
Electronic signature and notarization workflows.
Online payment integration.
Premium, responsive website design.
Final Outcome
ArisFlex launched with a professional web presence that connects its flat-fee listing proposition with a clear seller journey.
By combining transparent service information, digital onboarding, online payments, DocuDash integration, and broker-led listing preparation, the platform provides a practical foundation for serving Washington homeowners.
This project demonstrates Cuboid’s ability to turn an industry-specific business model into an accessible, cohesive digital product.