FOURSQUARE Web Redesign — Alana Appel

Foursquare, is an American location technology company and data cloud platform. The company's location platform is the foundation of several business and consumer products, including the Foursquare City Guide and Foursquare Swarm apps. Foursquare’s products include: Pilgrim SDK, Places, Visits, Attribution, Audience, Proximity, and Unfolded Studio.

I worked on Foursquare’s branding revamp & relaunch of the product pages below, along with a few designers & the Senior Art Director. The current website was too serious and lost much of the personality originally associated with the brand. We opted to bring back some color & focus on humanizing the brand experience.