[Landing Page Copywriting] B2B SaaS Competitor Comparision
Audrey Liu
Copywriter
Growth Marketer
Digital Marketer
Notion
About the company
Holistics Data is a B2B SaaS startup. It is a self-service BI platform that empower non-technical users to build their own reports in just 15 mins, without writing SQL or any help from their data teams.
🏆 Selected by Gartners FrontRunners as top Business Intelligence Tools (rank #2) for two consecutive years (2018 + 2019).
Their customers include: Grab (Uber in Asia), TripActions (US's travel unicorn), MyFave, ShopBack, Highlands Coffee, GroupM among others.
About the project
Landing page: https://www.holistics.io/compare/holistics-vs-tableau/
I re-wrote their landing page after collecting voice of customer data and doing competitor analysis. I also optimize the readability of the landing page using UI/UX principles.
2021