Built with Lummi

Web-App Design | WVITA Wellness Travel Platform

Jerin

Jerin Nusrat

VITA — Travel Platform (Wellness + Retreats)

VITA is presented as a premium wellness travel marketplace that curates retreats, fitness camps, and boutique restorative stays. The concept targets travelers who want thoughtfully vetted experiences (retreats, wellness escapes) rather than generic hotel bookings.
What the design communicates
Premium, immersive photography-first approach. The hero uses full-bleed landscape imagery to instantly sell a mood and place — crucial for travel platforms selling experiences rather than commodity stays. Large, bold display type layered over images reinforces premium editorial styling.
Dark, elegant UI shell with card-based content. The site mockups show a dark, muted background that lets imagery and cards pop; listings and featured retreats use modular cards and clear microcopy for quick scanning. Tablet and mobile compositions keep consistent hierarchy and visual language.
Key UX patterns & features (inferred from the shots)
Curated discovery / featured retreats: a curated feed of highlighted retreats with short descriptors, pricing, and a visual emphasis on lifestyle photography.
Search / filter affordances: list and card layouts include metadata (location, duration, price) suggesting filters and search are central to help users find the right retreat.
Cross-device consistency: the design shows coherent visual systems across desktop, tablet and mobile mockups, indicating a design-system approach for scale.
Why the design works
Emotional sell: Wellness travel is emotional; the photography-first approach sells desire and lifestyle, which is more persuasive than feature lists.
Clear hierarchy for discovery: Bold headlines, modular cards and strong imagery make it easy to scan and choose an experience.
Premium brand tone: The dark UI, restrained type, and editorial layout position VITA as a curated, high-quality marketplace (vs. mass-market OTA).
Opportunities & UX recommendations (If this were a product to take from shot → prototype → production, consider the following.)
Takeaways for designers & founders
For experience marketplaces, mood and trust beat feature lists — invest in photography, editorial copy, and trust signals.
Keep discovery fast: travelers often browse aspirational images first, then filter down; streamline that two-step journey.
Ship a scalable design system early — it pays off when moving from marketing site → logged-in dashboard → host panel.
Like this project

Posted Oct 23, 2025

Designed a premium wellness travel marketplace with a photography-first approach. Crucial for travel platforms selling experiences rather than commodity stays.