For SweetGrass, a premium cannabis dispensary in Mississippi, I developed a sophisticated packaging system that reflects both luxury and accessibility. The objective was to create packaging that stands out on shelves, communicates trust, and elevates the customer experience.

Designing custom labels and packaging across tinctures and product lines

Introducing a turquoise and gold palette to signal freshness, calm, and high-end appeal

Crafting a clean typographic hierarchy for clarity and compliance in a regulated industry

Ensuring packaging works across different SKUs with consistent scalability

Creating a balance between modern aesthetics and Southern-inspired elegance

The result is a refined, cohesive packaging system that reinforces SweetGrass as a premium brand in the cannabis market—making every product feel like part of a curated, trustworthy collection.

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