The client needed a flexible, content-rich health information platform that could be easily maintained by their internal content team. The website had to support multiple custom layouts and be built entirely with WordPress while maintaining performance and accessibility standards.
Solution
I led the development of the NHS Inform site using the WordPress Gutenberg Block Editor, creating custom reusable blocks tailored to the content team's workflow. I also:
Developed 8–10 unique page templates using a clean, modular SCSS architecture.
Used Advanced Custom Fields (ACF) for managing structured content and flexible layouts.
Ensured the site was fully responsive, SEO-friendly, and easy to manage without requiring developer intervention.
Result
✅ 100% Gutenberg-powered site
✅ Custom blocks designed for long-term scalability
✅ Client gained full control over content updates without technical help
✅ Streamlined development with reusable page components
Built a custom WordPress site using Gutenberg and ACF with 10+ page templates and reusable blocks for NHS Inform, optimized for content, SEO, and accessibility.