Frosted Inc. Pitch Deck Design

When Sam Saifi from Frosted Inc. reached out, they had recently rebranded and needed a pitch deck that aligned with their updated visual identity. Their goal was clear: create a presentation that communicated their strategic retention partnerships and lifecycle flow services, but there was one major challenge: much of the content was text-heavy. We needed to find a way to make it visually engaging without overwhelming the audience with too much text. The Process

Our journey began with a conversation where Sam was incredibly warm and easy to work with. He expressed his needs clearly, making it easy to understand exactly what he wanted. With a solid understanding of their rebranding, we started by creating a moodboard to set the right tone and art direction. This step was essential, allowing Sam to provide input and ensure we were headed in the right direction. Once we had a clear vision, we dove into designing the deck. We knew it needed to be visually engaging but still communicate their message effectively. After several rounds of refinement, we presented a few design options for Sam to choose from, ensuring the final design felt just right for his team. The Challenge Faced

The main challenge was presenting a lot of information in a way that didn’t feel overwhelming. We had to balance the detailed content with an appealing design, ensuring it stayed true to the brand’s fresh look and clear messaging. But thanks to a smooth collaboration with Sam and his team, we were able to refine the deck until it perfectly reflected Frosted Inc.'s brand. The Result

In the end, we delivered the project on time, and Sam was thrilled with the outcome. He shared, "The best team! Extremely diligent, great communication, and quick turnaround, which is fantastic. Had a great experience." The pitch deck perfectly matched Frosted’s new branding, was visually engaging, and communicated their message with clarity, solving the problem of too much text while delivering a polished and professional result. Check out their work at Frosted Inc [https://frosted.co/].