Project — Hennastry
Hennastry is a fictional brand offering organic, high-quality henna paste, inspired by beauty, tradition, and simplicity. The goal was to create a brand identity that feels natural and elegant.
Brand Vision
I imagined Hennastry as a boutique rooted in tradition and craftsmanship, with a logo that reflects organic charm and cultural authenticity.
Design Goals
Focus on the letter “H”
Incorporate henna leaves and cones
Use elegant, cursive typography
Keep colors and layout minimalist
Final Logo
A stylized “H” merges a henna cone and leaf, creating a balanced, organic, and refined mark.
Design Elements
Soft neutral color palette
Feminine cursive typography
Flowing, floral-inspired forms
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Posted May 11, 2025
A case study on crafting a distinctive brand identity for Hennastry, featuring a stylized logo design.