Metaforms is AI infrastructure that gives market research agencies superpowers. When agencies can deliver insights 10x faster, something magical happens: research becomes accessible to everyone who needs it. The startup validating their first idea. The small business entering a new market. The founder who just wants to know if they're building something people actually want.

We overhauled Metaforms’ website with a refined UX, engaging copy, and expressive illustrations that made complex concepts approachable. From interactive micro-details to a streamlined pricing page and insightful blogs, every touchpoint was crafted to elevate clarity and conversion.

Led end-to-end redesign of Metaform’s landing page and blog page.

Collaborated with founders and stakeholders to capture and convey their vision.

Analyzed all product cases, ensuring they were effectively highlighted in the narrative.

Developed multiple Figma iterations to refine UX and visual storytelling.

Prepared final Framer handoff site for seamless development.