Orangina - Brand Upgrade by costanza bartoliOrangina - Brand Upgrade by costanza bartoli

Orangina - Brand Upgrade

costanza bartoli

costanza bartoli

The goal of this teamwork was to elevate a common product to a luxury product.
We first changed the font and decided to use two associated fonts for the logo.
We then focused on the search for a new taste that could further elevate the brand. 
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Posted Aug 30, 2023

The goal was to elevate a common product to a luxury product.