Website Strategy and Copywriting by Sydney MayerWebsite Strategy and Copywriting by Sydney Mayer

Website Strategy and Copywriting

Sydney Mayer

Sydney Mayer

When financial education company Zogo decided to revamp its website, I was tapped to write all of the copy for the new site. In collaboration with the firm's Senior Leadership Team, I developed a new strategy for the website's voice and communication tactics. Accordingly, I executed our plans in each element of copy on each page of the site.
The new site has successfully reflected the elevated branding of Zogo's offerings and helped secure higher-profile clients with its sleeker branding and verbiage.
Take a look at the new site here: zogo.com
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Posted Jul 24, 2024

Collaborated with the Senior Leadership team to develop a strategy for the company's new website and wrote all the copy for the entirety of the new site.