Built around the values of

Built around the values of precision, performance, and premium automotive care, the Straight Line Detailing logo reflects the passion behind professional car detailing.

The gear emblem represents expert craftsmanship, technical excellence, and reliability, while the sleek sports car silhouette symbolizes speed, elegance, and a flawless finish. A bold palette of chrome silver, red, white, and black creates a modern, high-performance identity that feels powerful, trustworthy, and memorable.

This concept was designed to be versatile across multiple brand touchpoints, including business cards, storefront signage, vehicle branding, uniforms, packaging, merchandise, and digital media, ensuring a consistent and impactful brand presence.

Tools: Adobe Illustrator • Adobe Photoshop

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