Prerna .
Platforms Managed: LinkedIn | Instagram| Facebook
In my role as a social media manager at ThinkValley
1. Performing research on current benchmark trends and audience preferences.
2. Designing and implementing a social media strategy to align with the business goals.
3. Setting specific objectives and reporting on ROI to internal stakeholders and management.
4. Generating, editing, publishing, and sharing engaging content per the planned social media calendars.
5. Monitoring SEO and web traffic metrics.
6. Collaborating with other teams, such as marketing, sales, and customer service, to ensure brand consistency.
7. Communicating with followers, responding to queries promptly, and monitoring customer reviews.
8. Overseeing the design of social media accounts (e.g., Facebook timeline cover, profile pictures, and blog layout).
9. Suggesting and implementing new features to develop brand awareness, such as promotions and competitions.
10. Regularly review social media pages to ensure content is relevant and valuable.