I collaborated with Good Times Productions to help bring their new website to life through custom looping video assets that showcase the style and individuality of each director. The project’s focus was to create visually engaging loops that felt cohesive with the brand while maintaining each director’s unique cinematic voice.

My approach was to treat each loop as a micro-film. Short enough to keep users scrolling but detailed enough to highlight the style and creativity of each director.

Designed and rendered loopable video assets optimized for fast web playback.

Ensured each director’s loop matched their visual tone and creative genre.

Built a composite GIF layout to visualize all loops in a single glance for portfolio presentation.

Delivered a cohesive motion language that felt premium and aligned with the brand’s filmic aesthetic.

The loops added a minimilistic, filmic energy to the site experience and were praised for both their subtlety and cohesion.

Visitors spend longer on the directors page, drawn in by the movement and rhythm of the loops.