That Ish — iOS App Design & Development

Designed and developed That Ish, an iOS education and culture-learning app that helps users understand modern American slang, communication, and cultural context through interactive learning experiences.

Led the product from concept to App Store launch as a solo founder, owning product strategy, UX/UI design, content architecture, development, testing, and deployment.

Designed the complete mobile experience and user interface in Xcode

Developed the iOS application from scratch

Built a scalable content system using Airtable, Firebase, and Make

Integrated OpenAI and ElevenLabs APIs for content generation and audio experiences

Created and managed a database of 1,500+ slang words, definitions, examples, and cultural references

Designed daily learning games, progress tracking, search, filtering, and premium subscription features

Developed workflows to automate content creation, moderation, and publishing

Created marketing assets, App Store screenshots, landing pages, and launch materials

Successfully navigated Apple's App Review process and launched the app on the App Store

SwiftUI / Xcode, Firebase, Airtable, Make, ElevenLabs, Claude, ChatGPT, Canva

Successfully launched a consumer-facing mobile application that combines language learning, culture education, audio content, gamification, and subscription monetization into a single platform.

App Store Page here