This impactful 30-second PSA, was created for the Florida Department of Health's "The Facts. Your Future." as follow on business after a successful video project was completed about the same topic - narcotics abuse.

As this was follow-on business I crafted this video with existing resources and no script.

The PSA targets young people, highlighting the hidden threat of fentanyl in seemingly harmless drugs. Unknowingly laced joints can turn into a fatal mistake.

My work on this PSA included:

Video Editing & Story Development: Constructing a clear and concise narrative that grabs attention and delivers a critical message.

Motion Graphics Design: Bringing the message to life with engaging visuals that resonate with young audiences.

Audio Mastering: Ensuring a powerful soundscape that amplifies the impact of the message.

Broadcast Compliance: Bringing the video and audio into spec for broadcast across the state of Florida.