Earth Month Promo ✦ Email
Chelsea Marino
Graphic Designer
Email Marketer
Copywriter
Adobe Photoshop
Klaviyo
Richard's Rainwater
What did I do?
Created an email blast to Richard's Rainwater customers featuring a "Buy 2 Cases For 1" promotion in celebration of Earth Month
Used Klaviyo for plain text and link formatting plus hosting graphic design images that communicated core messaging
Rendered header and body images in Photoshop
Wrote copy for email body text and infographic labeled- "Rainwater is... R.E.A.L."
Segmented mailing list recipients in collaboration with Director of Digital Marketing
How did it perform?
April 2023 | 736 recipients
Conversions: 69 (from 26 recipients)
Open Rate: 65.48%
Click Rate: 6.41%
