My client, a forward-thinking entrepreneur committed to delivering excellence, was preparing to launch a new digital product — an online course designed to deliver high-value education and transformative insights to a growing audience.

While their main business website, built on Webflow, had recently undergone a comprehensive branding refresh, the course delivery platform required a similar aesthetic and functional upgrade to ensure a consistent, premium user journey.

The vision for this project was clear and ambitious: to build a Kajabi course backend that not only leveraged Kajabi’s robust features but also provided a cohesive, immersive brand experience that perfectly mirrored the refined, high-end feel of the client’s Webflow site. This seamless alignment was essential to reinforce brand trust and elevate the perceived value of the educational experience.

The central challenge was translating a highly refined Webflow-based identity into a fully custom Kajabi environment — without any pre-existing design templates.

My role was to bridge that gap between design and functionality, ensuring the Kajabi backend was not just technically sound but a visually faithful extension of the client’s brand. This meant designing a professional, intuitive course template entirely from scratch — one that maximized Kajabi’s learning capabilities while adhering precisely to the client’s updated brand system, including specific color palettes and typography.

I began by leveraging Bolt.new to prototype the two most essential page types:

Product Home — designed as the central hub, featuring:

Lesson Template — crafted for flexibility, supporting:

I also introduced context-aware breadcrumbs to improve navigation and user orientation.

Once the structure was approved, I imported the client’s full branding suite — logo, color codes, fonts, and layout dimensions — into Bolt.new to ensure every detail aligned perfectly with their design system.

To give the course a distinct, cinematic first impression, I used Flora to generate a custom hero image tailored to the client’s updated brand. The image was produced from a carefully refined prompt, capturing the client’s modern, high-contrast aesthetic with subtle depth and warmth. It was then optimized and integrated as the hero visual for the Kajabi course home page, instantly setting the tone for a premium learning experience.

Once design approvals were secured, I translated the high-fidelity prototype into a fully functional Kajabi environment, replicating every visual nuance from the Webflow design system — including the custom Flora-generated hero image.

The result was a seamless, high-end digital learning experience that both delighted the client and reinforced their brand’s sophistication and consistency. The new Kajabi course backend not only improved usability and visual cohesion but also elevated the perceived value of the product, setting the stage for higher engagement and long-term success.