IGNITE NIGHTS - SOCIALS CAMPAIGN

I led the marketing for “IGNITE,” a Youth & Young Adults event focused on community, growth, and empowerment.

This project was an incredible opportunity to apply the skills I’ve developed so far — from strategic planning to copywriting and design execution. I planned the entire content strategy, wrote all the campaign copy, and designed every asset showcased below.

A major learning from this experience was the value of time: the more margin you create in the planning stages, the stronger and more cohesive the creative output becomes.

IGNITE was a passion project that allowed me to combine creative storytelling with strategic campaign thinking — and reinforced my love for building engaging social media campaigns from the ground up.