Oooh Pho

 Oooh Pho is a project I designed based on the Brief shared by @brand.brief 

When Phạm Bích opened her restaurant in Hanoi in 1982, no one could top her pho. It quickly grew into an institution. Today a new generation is at the helm. Phạm Bích’s daughter, Nguyễn Bích, is following in her mother’s footsteps and wants to bring a touch of modernity to the traditional restaurant.

✸ Logo Design

✸ Menu

✸ Print collateral: business cards, packaging

Introducing a fresh chapter to Hanoi's iconic pho restaurant! Brief by: @brand.brief