A local neighborhood café needed a brand that felt warm, professional, and easy to recognize — both online and in-store.
Their previous logo and visuals felt outdated and inconsistent, which made it harder for them to stand out and look established.
I created a complete brand identity system that included:
A clean and modern logo
A warm, approachable color palette
Typography guidelines
Takeaway cup design
Business cards
Social media templates
The new brand helped the café look more polished and consistent across every touchpoint. The owner felt more confident, and customers started recognizing the café more easily.