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Business Intelligence and Social Media at Foster Digital
Eliel Guilhen
Marketing Analytics Specialist
Marketing Strategist
Social Media Strategist
Facebook Business Manager
Google Ads
Google Analytics
Bayer
Goodyear
Danone
Major Responsibilities:
Report Management and Metrics Analysis:
- Elaborated and managed performance reports.
- Conducted in-depth metrics analysis.
Campaign Optimization:
- Optimized campaigns with sponsored links and ads.
- Implemented data-driven strategies for better ad performance.
Strategic Planning:
- Developed plans for online optimization (SEO, SEM, SMO).
- Enhanced visibility and search engine rankings.
Social Media Control:
- Managed social media for brands and clients.
- Developed actions for improved positioning and engagement.
Content Creation and Monitoring:
- Created, planned, and monitored content.
- Ensured alignment with marketing goals and audience engagement.
Main clients:
Bayer, Goodyear, Merial, Danone, Metrô, CPTM, EMTU, Hospital A.C.Camargo, Hospital Sírio-Libanês, Kodak, Marfrig, Monsanto.
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