Boosting Traffic for Independent Hotels -(ongoing project)

Objective: Enhance online visibility and increase direct bookings for a boutique hotel.

Google My Business Optimization: Claimed and optimized the hotel’s Google My Business listing with accurate NAP details, high-quality images, and guest reviews.

Local SEO Strategy: Conducted keyword research specific to the local area and optimized the hotel’s website with local keywords, creating dedicated landing pages for different room types and local attractions.

Content Creation: Developed a blog and content strategy focusing on local travel guides, events, and guest experiences to engage potential visitors and improve local search rankings.

Technical SEO Improvements: Enhanced website speed, ensured mobile-friendliness, fixed broken links, and implemented structured data markup for better search engine visibility.

Link-Building Campaign: Established partnerships with local tourism boards, travel bloggers, and directories to build high-quality backlinks and improve domain authority.

Increased local search visibility by 65%.

Boosted direct bookings by 50% within four months.

Enhanced online reviews and engagement, leading to a 30% increase in guest satisfaction.