Was approached by CNN - create to write a series of 3 promotional articles for their client Cytiva.

The goal was to showcase Cytiva's services and products for the emerging Cell and Gene Therapies industry.

The project involved interviewing multiple subject matter experts, developing an outline adn creating the final draft for all three articles.

Link to final content:

Article 1: Viral Vectors - https://sponsorcontent.cnn.com/edition/2021/cytiva/medical-advances/

Article 2: Demand for CG&T therapies - https://sponsorcontent.cnn.com/edition/2021/cytiva/aging-populations

Article 3: Cold supply chains - https://sponsorcontent.cnn.com/edition/2021/cytiva/supply-chains