π‘ Project Overview | Floorpark Web Redesign & Development
Floorpark is a renowned provider of flooring solutions for both residential and commercial clients, known for its commitment to quality, innovation, and customer satisfaction. Floorpark sought to reconstruct its online presence to better reflect its commitment to excellence and innovation in the flooring industry.
My goal was therefore to create a website that not only showcases Floorpark's diverse flooring offerings and its very own showroom but also provides an intuitive and engaging user experience for its customers.
Initial call βοΈ -> Thoroughly discussing the client's requirements, goals, target audience, and desired functionalities for the website.
Research & Moodboard π -> Conduct research on the client's industry, competitors, and current design trends. Gather inspiration from various sources and create a moodboard.
Sitemapping & Wireframing π -> Create wireframes to outline the website's structure, layout, and navigation using Figma (design tool). This step focuses on functionality and user experience without getting into visual design details.
High-fidelity Design π¨ -> Develop high-fidelity designs based on the wireframes, incorporating branding elements, color schemes, typography, and imagery. Iterate on the designs based on client feedback until they are satisfied with the visual direction.
Development π» -> Once the designs are approved, proceed with the development phase. The websites are built on Wordpress via Elementor, Framer, or Webflow.
Client Review & Revisions π -> Present the developed website to the client for review and feedback. Make necessary revisions based on their input to ensure the final product meets their expectations.
Launch and Deployment π -> Prepare the website for launch by optimizing performance, implementing SEO best practices, and setting up hosting and domain configurations.
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Posted Jan 30, 2024
I transformed the client's outdated website into a contemporary, polished, and entirely mobile-friendly platform, highlighting the company's product offerings.