Company: Gconomy

Title: Creative Lead and Product Designer

Timeline: 6 months (February - July 2022)

Hours: Full-time

Company size: Small team, up to 20 people

Team size: Three designers in the Creative Department, led by me.

Company Location: Philadelphia, USA (Working Remote)

About: Klarii is the official token of the Gconomy gaming metaverse, designed to enhance your gaming experience and financial opportunities. Built on the Ethereum blockchain and launching on the Polygon network, Klarii serves as a versatile on-chain token within Gconomy’s ecosystem. Initially, Klarii will be integrated into the mobile game Block Heroes, where players can earn it as a reward or exchange in-game coins for it.

Target Audience:

Gamers: Enthusiastic players who want to enhance their gaming experience by earning and using Klarii tokens within the Gconomy metaverse.

Crypto Enthusiasts: Individuals interested in leveraging blockchain technology and cryptocurrencies for in-game rewards and transactions.

NFT Collectors: Users seeking to acquire and trade digital assets and collectibles within Gconomy’s gaming ecosystem.

Game Developers: Creators looking for a robust platform to integrate tokenized economies and enhance their games with blockchain technology.

Investors: People interested in exploring the potential of gaming-related cryptocurrencies and their growth within the metaverse.

As the Lead of the Creative Committee at Gconomy, I was responsible for crafting a visually appealing website design for Klarii Token, that attracted the target audence and supported the brand’s objectives.

Design UX/UI of the Klarii website, including scroll animation, ensuring the successful execution of the design vision and enhancing its presence in the gaming metaverse.