MERCADO CASARÃO - identity
MOVE AND STRENGTHEN BLACK INITIATIVES FROM AN AFRICAN MARKET PERSPECTIVE.
MERCADO CASARÃO is a new space belonging to the Dida's family that aims to strengthen the activities of Afro-entrepreneurs and Afro-Brazilian culture.
Inspired by the artisanal trait and symbols of EXU, the proposal of the MERCADO CASARÃO brand is to convey movement and organicity. Having as concepts the pillars of the brand: ancestry, culture, exchange, connections, fluidity and Afro-Brazilian references.
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Posted Mar 22, 2025
Visual identity project for MERCADO CASARÃO: a cultural space that strengthens Black initiatives, focusing on Afro-Brazilian culture and ancestry.
Illustrations — Sesc Sonora Brasil
Muse - identity :: Behance
Visual identity - Amaparque
Editorial | Rio museum of art.