Social Media Ads Strategy : Fala Coffee

Client : Fala Coffee

Goals :

Increase revenue by 20%

Boost branding image

Ads Strategy :

Boost an instagram reels (content attached)

Set location in 5 mill from store

Set market age at 18 - 30 years old

Set only 4-5 days ads/week

Result :

Overall revenue increase more than 20%

Ads Cost to revenue conversion = IDR 57 Revenue/ IDR 1 Ads (ROI > 200%)