Sour Apple Agency - Website

Summary

Sour Apple, one of the largest PR and marketing agencies in Los Angeles, has experienced explosive growth over the last two years. They needed a website to serve as a hub for their brand, collect leads, and continue to grow online. The goal was to create a digital home that represents their services, attracts potential clients, and drives engagement.

Table of Contents

The Challenge

Sour Apple’s rapid growth created the need for a professional online presence. Without a previous website, they needed a platform to showcase their work, attract leads, and represent their brand creatively. The challenge was to build a home base that reflects their services while also capturing potential clients’ attention and driving inquiries.

Website Design

Since Sour Apple serves clients primarily in the music and entertainment industry, their website needed to be visually captivating and engaging. The design had to clearly convey what the agency does and create a seamless funnel that drives users toward form submissions. Shifting from handling inquiries via Instagram DM, the focus was to streamline this process into a formalized, user-friendly web form.

Webflow Development

Starting without a previous website gave us the freedom to implement fresh, innovative ideas in Webflow. This allowed us to build a site that is fast, dynamic, and tailored to their unique needs—enhancing both creativity and functionality to support their growth.

Creative and Lead Focus

As a B2B agency, Sour Apple’s site needed to effectively capture leads while growing organic traffic. The design balances creativity with lead generation, ensuring users are both captivated by the site and driven to engage with the brand through intuitive forms.

Conclusion

Sour Apple's rapid expansion called for a robust digital presence that could keep up with their growth. The new website we developed serves as a dynamic home base, allowing them to collect leads, represent their brand, and grow their online visibility. By creating a visually engaging and user-friendly site tailored to the music and entertainment industry, we not only showcased their services but also transitioned their inquiry process from Instagram DMs to a streamlined web form. The flexibility of using Webflow, combined with the fresh design approach, has provided Sour Apple with a fast, efficient, and creative platform. Now, they are well-equipped to continue scaling, capturing leads, and further solidifying their position as one of the top PR and marketing agencies in Los Angeles.