Growth Account Manager

Part-time project that consisted of developing a Lead Gen strategy for new accounts that account managers and the growth hacking team can follow.

Generated onboarding processes that involved: 

Project Management divided into funnel stages.

Database assessment for CRM optimization, generated the foundations of prospecting, reactivation, cancelation, and nurture campaigns for existing accounts.  Designing the channel distribution which involved paid ads for lead gen (google Facebook and TikTok), LinkedIn prospecting, and cold mailing campaigns.