Brand Design for Musicology Co.
Mark Romney
Musicology Co.
Rachel Gardner had the idea for a record store in the artsy town just north of Seattle in Edmonds, Washington. She emailed asking for help with a logo. A friend had given it a try but she was wanting it to feel a little more like mid 90’s bands from the Seattle area and more hand drawn.
Rachel also sent over this photo of a furniture piece she found on marketplace and loved the gold and black colors and the wood. Along with the photo she texted: “…want to build everything around it.”
We went to work on the logo but also worked with her on Crafting the Brand of Musicology Co.
To see the full project imagery visit: https://www.magicandcraft.com/work/musicology
To see the full project imagery visit: https://www.magicandcraft.com/work/musicology
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Posted Jun 3, 2025
Crafted brand from strategy to visual identity for Musicology Co. inspired by mid 90's Seattle bands.
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Timeline
Nov 27, 2023 - Jan 29, 2024
