MediVero | Website concept for a healthtech platform
Irina Kats
Project Overview
MediVero is a self-initiated website design concept for an AI-powered healthtech platform. It explores how a website can make complex healthtech feel credible and accessible to clinical professionals.
Finding the Right Visual Language
I tested five distinct design directions against the hero section to find the perfect balance between modern high-tech innovation and sterile clinical trust.
Where the Product Start
To maximise engagement, a static contact form was replaced with an interactive quiz that makes the first touchpoint feel as intelligent as the product itself.
Like this project
Posted Sep 20, 2026
The challenge: how do you make complex healthtech feel credible to medical professionals who fear being replaced by the tools they're meant to trust?
