Digital Marketing Strategy and Execution for savvy navvy
Andy Sykes
Digital Marketer
Social Media Marketer
Search Engine Marketing
Facebook Ads
Google Ads
Webflow
savvy navvy
Core Marketing Activities
Responsible for developing the overall growth marketing plan, acquisition strategy, forecasting, analytics and budget management
Leveraged a combination of paid search, paid social, app store ads, SEO and influencer marketing campaigns to achieve the following:
Results
Grew app downloads from circa 130k to 2m.
Doubled both our customer base and ARR
Increasing return on ad spend (ROAS) from 60% to >100% between 2021 - 2023
