Custom gift with purchase feature (Shopify)

Vissla came to me with the request to add multiple order value incentives to their cart, encouraging shoppers to qualify for free shipping or free gifts the more they spent on specific product collections. They also needed a way for shoppers to select the size/colour of their gift, without leaving the cart.

Vissla had previously tried using different apps from the Shopify app Store, but none fully met their needs. They specifically desired a custom solution built directly into their theme to provide a seamless, reliable experience.

I implemented the free shipping and gifts with a combination of custom theme code and automatic discount codes. Gift rules can easily be configured via the theme customiser. Customers can see current incentives in their cart while shopping, in the form of progress bars.

Vissla have since successfully launched multiple gift with purchase campaigns and increased their AOV.